I would like to take this opportunity to thank Jules (www.askyourgirl.com) for inviting Kenema & Co to co-organise OFF THE RADAR. The experience has been a fantastic learning opportunity for us and a brilliant promotional opportunity for the brand. We thoroughly enjoyed the process and have decided that it is something we will do more of in the future. The best feature of this whole process is that it enabled us to raise money for the charitable arm of our business. Due to the support of the artists, brands, bloggers and shoppers we have been successful in raising enough money to sponsor two girls through one academic year of school in Sierra Leone. We also have enough money to purchase their school uniform and some stationary. We will continue to raise funds so that these two girls are able to complete Secondary School.
We are very grateful to the artists that performed at the event. They were the cherry on top and transformed the shopping event into a mini festival.
A GREAT BIG THANK YOU AND KENEHUG TO:
TerriWalker, Roses Gabor, JPESQ, Mikill Pane, H-Boogie, Charleene Rena, Cleo Sol, CrookStreet, Scorcher, GFrsh, Obenewa, Sararh Farrell, King, ShadezTheMisfit, 2000FastWomen, Fuzzy Logic, Insomniax, Incisive, Seraiyah and Sincere...
The performances were BIG and really complimented the event!
We really appreciate the support we received and thank anyone that made a KenePurchase. Please email a picture of you rocking your KeneWear (ok I'll stop the Kenema-ism's now) to info@kenemaco.com. At the start of the event I was really worried, I won't lie...I did not see anyone at our stand, fast forward two hours and there was a queue! My highlight was walking into the event and seeing someone that had no affiliation to Kenema & Co walking out rocking her skirt as she could not wait to wear her purchase!
We were proud to sell alongside brands such as TrapStar, BenJart, Play Dot, AskYourGirl, Crepe City, Wholesome, Jezebel, Fly Wear, Kayobi Clothing, Pins the list goes on. It was deep, it was beautiful, it was positivity and young creative minds all under one roof.
Keep checking the blog for updates on what your money has enabled us to do.
Until next time...Peace and Unity x
Friday, 6 August 2010
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